For independent jewelers & watch retailers
Your craft.
A storefront
to match.
You make every detail count. Your website should too. Distinctive Shopify stores and websites that guide customers from a first look to their next appointment, inquiry or purchase.
Work directly with Chad / Serving the US & UK
- Your accounts. In your name.
- A fixed scope. Before work begins.
- See it working. Approve before launch.
01 / The experience
Beautiful is only
the beginning.
A good website carries the care of your showroom into every click. Explore how the details change around the way you sell.
Linden & Co.FINE JEWELRY, THOUGHTFULLY CHOSEN.The collection / Engagement
The Oval Solitaire
The confidence to take a closer look.
- Stone
- 1.02 ct · Lab-grown diamond
- Metal
- 18k yellow gold (750)
- Grading report
- Linked beside the stone
- Sizing
- US sizes · Resizing guidance
Availability at your showroom, clearly shown
A more useful first conversation
“I’d love to see The Oval Solitaire.”
The piece travels with the request, so your team knows what to prepare.
Build this into my siteInteractive concept · No appointment is booked.
Confidence in the piece
Stone origin, metal and grading information where customers need it.
A reason to visit
Piece-specific appointments connect online interest to your showroom.
Stock that makes sense
POS connections checked for compatibility before they enter the scope.
Linden AtelierA PIECE THAT STARTS WITH YOU.Custom / Made personal
From an idea.
To their forever piece.
Give your next commission a thoughtful beginning.
- Inspiration
- Their story, references and ideas
- Preferences
- Stone, metal and ring size
- Practical details
- Budget range and ideal timing
- Next step
- A consultation with your team
A brief, before the conversation
Inspiration → Preferences → Consultation
Your team starts with a clear picture of the piece, the occasion and the timing.
Build this into my siteInteractive concept · No inquiry is sent.
Let the work speak
An editorial portfolio that shows your craft and the stories behind it.
Better first inquiries
Gather inspiration, preferences and timing before your first reply.
A clear next step
Consultations, quotes and deposits shaped around your commission process.
Linden TimepiecesDETAILS WORTH YOUR TIME.Timepieces / The considered collection
A closer look.
Before the first visit.
Individual stock deserves individual detail.
- Identity
- Reference, year and movement
- Condition
- Clear notes and detailed imagery
- Provenance
- Box, papers and service history
- Aftercare
- Your warranty terms, explained
The right details, carried through
Timepiece → Availability → Appointment
The stock reference accompanies the request, so your team can confirm the exact watch.
Build this into my siteInteractive concept · No inquiry is sent.
Every watch, understood
Reference, condition and provenance presented clearly for each piece.
Availability with context
A clear route to check stock and arrange a visit with your team.
Confidence beyond the sale
Your service and warranty information, easy to find before an inquiry.
Illustrative storefront concepts with original generated imagery. Not client work or products for sale.
02 / What I do
A considered presence.
From first look to follow-up.
Design, development and marketing brought together around your pieces, your customers and your business.
Shopify & ecommerce
A store that feels
like your showroom.
A distinctive storefront with thoughtful product pages, a clear checkout and delivery information that fits what you sell.
Websites & appointments
Make the first
conversation count.
Show your craftsmanship and give customers an easy way to ask about a piece, plan a visit or start a custom commission.
Social & campaigns
The same impression.
Everywhere they find you.
Social content and advertising that carry your brand from the first discovery to a relevant page and a useful next step.
03 / The approach
Built with you.
Owned by you.
A considered process.
One accountable partner.
I’m Chad, the person who designs and builds your website. From our first conversation to your handover, you work directly with me.
- 01
Understand the business.
Your pieces, your customers, your stock and how your team works. We start with what the website needs to do.
- 02
Agree the details.
A fixed quote, clear scope, timeline and any platform costs. Everything in writing before work begins.
- 03
See it take shape.
A working preview with your own content. Review the design and customer journeys before you approve launch.
- 04
Launch with confidence.
Agreed journeys tested, your team shown how it works, and your accounts in your name. Ongoing support scoped clearly.
Your domain, store and customer records stay yours. Customer payments go directly to your payment provider.
A little clarity
Good questions.
Straight answers.
Choosing a website partner is a considered decision. Here’s where to start.
Can we keep our existing platform?
Yes. We start with what you already use and what needs to improve. If your current platform fits your business, the right answer may be to improve it rather than move.
Can you connect our stock or supplier feed?
I check your point-of-sale system or supplier feed before including a connection in the quote. Compatibility, data quality, update frequency and any third-party costs are agreed in the written scope.
Who owns the website and accounts?
You do. Your domain, store, payment account and customer records stay in your name. Customer payments go directly to your own payment provider. You receive the access and handover you need to run your site.
How much will it cost, and how long will it take?
Your fixed written quote sets out the scope, timeline and any ongoing platform costs before work begins. The size of your catalog, product information and connections all affect the work involved.
Do you work with businesses in the US and UK?
Yes. I’m Chad, based in Cape Town, South Africa. We work by email, WhatsApp and scheduled video calls. Your site is adapted to your market, from product wording and sizing to the delivery information your customers need.
What happens after launch?
We test the agreed customer journeys and go through the handover with your team. Any ongoing maintenance, support or marketing is set out separately, so you know what is included.
The next chapter
Let’s make your
online presence
feel like you.
Tell me a little about your business. We’ll start with a conversation, then a clear written quote.
First, your business
What do you specialize in?
Next, your ambition
What matters most right now?
Finally, a few details
Make the introduction yours.
Your answers stay in this page until you choose a channel. Review and send the draft in WhatsApp or your email app.
A conversation first. A written scope before any commitment.